Luvverlyn: Maybelline Product Launch Event

In March & April, Maybelline will be having a series of new product launches. Not long ago, Maybelline organized a massive blogger/fan event for a first-hand experience on these new products.

The event was held at Covelli Italian Bistro & Wine Bar.

Besides introducing Maybelline's new products, there was a fashion runway show by Love, Bonito. It's a lil' different from usual... If you are observant enough, you will see the "glitch".

The purpose of the "makeup malfunction" (only one side with eye makeup), is to show how eye makeup can make one look visually attractive. The difference is apparent, not to the extent of drastic -- since the models are naturally pretty.

Maybelline UV B.B White

The new Maybelline UV B.B White has a high UV protection of SPF50 PA+++, perfect for those who are often outdoors or hanging by the beach.

The texture is similar to that of Maybelline B.B Cream -- not too thick. UV B.B White 02 Natural has yellow undertones, which looks kinda dark for my skintone. Hmm... I shall try it soon and let y'all know how the UV B.B White fares.

Comes in 01 Light and 02 Natural. Fyi, this is already out in stores.

Maybelline Masterliner White

Masterliner White is Maybelline's 1st white mechanical pencil, to achieve the "big eye dolly look". Formulated with nylon and waxes that are rich in pigments, this allows for the pencil to be soft and smooth -- giving an intense, creamy glide on the waterline. The pencil is also smudge-proof & waterproof.

It swatches nicely without tugging the skin. The white is soft and matte, which I really like. In fact, I've been wanting to get a good white eyeliner. This came at the right time.

How to use?

Use a cotton bud to remove excess tears from your waterline, softly glide a first layer upon the waterline. Glide on a second layer to bring out a clearer visibly bigger eye!” - Larry Yeo, local renowned makeup artist

Maybelline Volum’ Express Magnum Ultra Comb Waterproof Mascara

Fresh from Maybelline New York, the all new Volum’ Express Magnum Ultra Comb Waterproof Mascara delivers all the benefits that you have always wanted in one neat little package.

Dynamic Duo: Collagen-rich Formula Delivered by New Ultra Comb

The Ultra Comb applicator is exquisitely curved to fit well to Asian eyelids. Foolproof and easy to use, the wand grabs each lash from root to tip and combs each strand out for smooth volume from any angle without touching the eyelid. Plus, its unique collagen-filled fluid volumizes each lash by 7x the volume!

Its unique shape also deposits just the right amount of product in one coat. Clumps are a thing of the past as the Volum’ Express Magnum Ultra Comb Waterproof Mascara builds volume without unwanted bulk. Lifted right from the root, lashes are perfectly separated, with each strand sleek and tapered to a sharp tip. But volume doesn’t mean added weight! Volum’ Express Magnum Ultra Comb Waterproof Mascara keeps your lashes feeling soft, supple and conditioned all day long.

Volum’ Express Magnum Ultra Comb Waterproof Mascara wears all day, and doesn’t flake or wear off when you rub your eyes.

The tropical weather is no challenge as the hardy formula resists sweat, tears, humidity and sebum. The waterproof mascara is easily removed with makeup remover and is tested suitable for sensitive eyes and contact lens wearers.

What intrigues me most is the quirky-looking comb -- SO CUTE! I'm sure it works as well as it looks (:

Maybelline Jelly Glow Blush

The revolutionary new Maybelline Jelly Glow Blush has a new jelly texture that is as smooth as cream, and light as powder.

The exclusive bouncy cream formula with a unique solid jelly texture instantly blends in with your cheeks for a light splash of color. It is also lasting and durable; maintain the freshest glow on your face for up to 6 hours.

I really like the bouncy sponge texture and of coz how cute the Jelly Glow Blush looks!

As shown, it is not that pigmented. Well, I don't need my blushers to be pigmented anyway. I guess it'll be easy to blend on the cheeks, for that perfect cutesy glow.

Comes in 4 shades (02 Fresh Pink, 04 Sweet Peach, 05 Pure Orange, ???).